When to Use Pay-Per-Click?
Ben Hunt interviews pay-per-click consultant Rob Drummond from The Confusion Clinic about when you should consider using PPC in your campaigns, and gets some surprising answers.
Listen to the Interview (32 minutes)
About the Author
Ben Hunt has over 20 years' experience in web design and marketing, and has written numerous books, courses, and presented at seminars round the world. In 2010 Ben created the world's most complete web design course, and in 2015 founded Open Source Marketing.